{"id":390,"date":"2025-10-22T16:54:24","date_gmt":"2025-10-22T16:54:24","guid":{"rendered":"https:\/\/countryhitmakers.com\/?p=390"},"modified":"2025-11-04T13:29:22","modified_gmt":"2025-11-04T13:29:22","slug":"driven-by-dollars-the-role-of-compensation-in-life-insurance-agent-placement-decisions","status":"publish","type":"post","link":"https:\/\/countryhitmakers.com\/index.php\/2025\/10\/22\/driven-by-dollars-the-role-of-compensation-in-life-insurance-agent-placement-decisions\/","title":{"rendered":"Driven by Dollars: The Role of Compensation in Life Insurance Agent Placement Decisions"},"content":{"rendered":"

Compensation drives placement decisions in ways most don\u2019t recognize. Case in point: 62% of agents actively prefer insurers running contests, and that\u2019s just the beginning!<\/p>\n

This report, commissioned by Vertafore and produced by Celent, draws on insights from over 600 life insurance agents to reveal what truly drives placement decisions and how carriers can strengthen their distribution relationships. Inside, you\u2019ll discover:<\/p>\n